Sunday, February 24, 2013

A Modest Proposal


       A hilarious rap song version of A Modest Proposal.  

         Jonathon Swift's A Modest Proposal is a satirical work addressing the issue of overpopulation and widespread poverty in 18th century Ireland. In solution to these pressing problems, Swift suggests that children (who are a burden to both their parents and society) be sold to the affluent as sustenance and for the more crafty as leather for gloves and boots. His proposal would help to relieve the stress on Ireland's economy by creating a new market for baby meat, providing women of child-rearing age with a source of income, and vastly decreasing the burden that the hoards of thieving children put on their parents and society to provide for them. If put into effect, mothers and fathers alike would feel more love for their children; consequently, a decrease in abortion and domestic abuse would be a bonus advantage to this proposal.

        Although the problems that Swift addresses are very serious, his proposition that the people of Ireland start raising babies like cattle for slaughter was far from authentic.  What then was the purpose of his proposal? A Modest Proposal  was intended to make people think and realize the absurdity of some of the happenings in their society. He makes a statement on the landlords' atrocious maltreatment of the common people by comparing it to the cannibalism of children in this grotesque parody. This is made ever so clear when he says "I grant this food will be somewhat dear, and therefore very proper for landlords, who, as they have already devoured most of the parents, seem to have the best title to the children" (Loc 44). Smith also targets the common people's lack of scruples when he hints that babies being marketable would improve marriages and familial love.

        Overall I think that A Modest Proposal was a ingenious piece of work, packed full of remarks on various different problems that Swift saw in his society. In my Jr. year my class actually had to read this and write our own modest proposals which was lots of fun. I'm going to link to a modern, modest proposal on obesity. 
http://theminaretonline.com/2011/10/05/article19587




Sunday, February 17, 2013

Rhetorical Analysis- Volkswagen: The Dog Strikes Back


I chose Volkswagen's 2012 Super Bowl commercial because I always love their commercials and think they consistently do a great job. This specific commercial follows a dog named Bolt's pursuit of fitness, motivated by the new (at the time) VW Beetle. Volkswagen's best ads always seem to weigh heavily on the pathos and this commercial sticks to the trend. Initially, when Bolt tries to chase the beetle, he fails to fit through the doggy door; this combined with sad music fills the viewers with sympathy. They immediately transition to an upbeat song accompanied by various video clips of the dog exercising and declining tons of tasty treats. His endeavors pay off and the next time the Beetle speeds by Bolt can live up to his name and catch up to the VW. Volkswagen does a great job in appealing to their audience; fitness and weight loss are goals many Americans strive for and appreciate; therefore, by including it in their ad, they allow their audience to relate while also being entertained. Also to be appreciated is that they keep their commercials clean; thereby, appealing to families. A little extra treat is that they end the commercial by referencing back to their commercial from the prior year; reminding viewers of their past successes. They leave the audience with smiles on their faces and an appreciation and possibly desire for their product. Overall, the commercial manages to be humorous, relatable and heart-warming while still showing the speed and excellent lines and look of the VW Beetle.

Here is a link to the commercial they referenced back to. Watch it if you want another smile! :)
 
http://www.youtube.com/watch?v=R55e-uHQna0